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Breaking Down The Sumo Logic Business Model

Sumo Logic is a cloud-based Continuous Intelligence platform, based on a subscription revenue model, serving primarily customers from IT departments, development, and security, both from small organizations and enterprise, leveraging on self-serving digital channels for new customers’ acquisition, coupled with inside and field sales representative to expand the adoption of the platform.

Sumo Logic evolution

Founded in 2010 as a cloud-native log analytics platform, Sumo Logic evolved over the last decade to comprise more use cases that span from security to compliance. As of 2020, Sumo Logic turned into a Continous Intelligence platform.

The Sumo Logic evolution, from its inception, and how it added more use cases and it transitioned toward a Continuous Intelligence platform.
(Image Source: Sumo Logic S-1).

By using the VTDF Tech Business Model Framework…

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