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What is Temu, the company made famous in Super Bowl ads?

Super Bowl viewers could hardly miss an ad blitz from e-commerce company Temu promising low prices that allow customers to “shop like a billionaire.”

The company’s app vaulted to second place among the most downloaded free apps on Apple devices, Apple rankings showed Monday.

The platform sells competitively priced versions of everything from sneakers to jewelry to drones. However, Temu has faced concerns of customer dissatisfaction, data risks and lax oversight over the potential use of forced labor in its supply chain, according to the Better Business Bureau and U.S. government reports.

In response to ABC News’ request for comment, a Temu spokesperson said the company takes extensive measures to comply with U.S. laws pertaining to its business.

“Though Temu is a young company, we’ve always prioritized following the rules and regulations. Although we have yet to establish a…

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