NEW YORK – Spectrum Reach, the advertising sales business of Charter Communications, Inc., today announced it will offer 250 underserved small business owners nationwide access to its expert advertising and marketing resources through its 2024 “Pay It Forward” initiative, which is now accepting applications for this year’s program. Local entrepreneurs selected to participate will receive a live and streaming TV campaign worth up to $15,000 along with a custom produced 30-second commercial, marketing consultation services, mentoring and educational resources, and networking opportunities.
“Small underserved businesses are critical to the local economies of the cities and towns we serve, and they often need help connecting their message to their potential customers,” said Michael Guth, Senior Vice President of Marketing for Spectrum Reach. “Our focus is on supporting…
