In the dynamic landscape of online businesses, the size of a company is key to its processes and capabilities.
Getting to work on a car
One case study that illuminates the connection between company size and progress in the world of online business is AUTODOC, a main player in the auto parts and embellishments industry.
Small beginnings, big ambitions
It was initiated as a humble start-up with a modest bunch of fans enthusiastic about automobiles. The company, while initially little, was versatile. At the beginning stages, it utilised its conservative design to rapidly respond to customer needs, recognise specialty showcases, and focus on areas of strength.
As AUTODOC prospered into a medium-sized undertaking, the company had a growing crew and achieved an expanding piece of the pie. It adopted a hierarchical culture of moderate size. This took…