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As Intuit Jumps Into Stablecoin Business, Should You Buy, Sell, or Hold INTU Stock?

Concept business illustration stock market finance diagram by alexaldo via Shutterstock

Financial-software names have become favorite plays for investors chasing steady subscription cash and fresh payment revenue. Traders now reward platforms that turn routine transactions into sticky services and higher margins.

Intuit (INTU) just took a bold step into that playbook by partnering with Circle (CRCL) to put USDC and Circle’s stablecoin infrastructure across its products. The deal could let QuickBooks, TurboTax, and Credit Karma move money faster, trim settlement costs, and open doors to new services built on instant, programmable payments.

For investors, the Circle tie-up is a promising strategic pivot, but its payoff depends on execution and the evolving policy backdrop, factors to weigh before you buy, sell, or hold.

About Intuit Stock

Intuit, founded in 1983, is a global…

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